Articles Archive

the use of social media in real estate
May 7, 2025
9
Minute Read

Learn how to work with social media algorithms to grow local visibility and engagement, perfect for real estate pros. Start training your feed today.

real estate agent appraising a home
May 6, 2025
9
Minute Read

Discover proven ways to spark more home appraisal requests using subtle marketing triggers. Get the free guide and start attracting more sellers today.

high value clients in real estate
April 29, 2025
15
Minute Read

Learn how to attract premium real estate clients who value expertise and pay top fees. Read more to elevate your brand and grow your business today.

real estate agent talking to couple
April 16, 2025
6
Minute Read

A smart five-step worksheet to help you raise your real estate fees without scaring off sellers. Test, refine and implement your ideal pricing with confidence.

Man at a computer writing a real estate blog
April 14, 2025
10
Minute Read

Thinking about starting a blog? Here's why you need a blog for your real estate agency—and how to get it off the ground. Read more.

How to build a content calendar for your real estate blog
April 9, 2025
5
Minute Read

To blog effectively, you need a content calendar. Here's how to create a content calendar for your real estate blog & what to include.

content marketing for real estate
April 3, 2025
8
Minute Read

Discover the four key pillars of content marketing for real estate, plus easy content ideas to attract leads, build trust, and grow your brand. Read more.

preventing burnout for estate agents
March 13, 2025
8
Minute Read

This guide shares strategies to prevent burnout, and structure your day so you can perform at your best without sacrificing your wellbeing. Read more.

upsell premium marketing hero banner
March 10, 2025
6
Minute Read

Selling a home isn’t just listing; it’s about standing out. Premium marketing attracts buyers, boosts competition & maximises price. Here's how to upsell it.

lead conversion cost hero banner
March 7, 2025
5
Minute Read

Leads cost money, so conversion rate matters. Focus on optimising your lead generation & follow-ups to lower costs and maximise value. Here's how.

cross sell property management hero banner
March 3, 2025
4
Minute Read

Turning buyers into future landlords can maximise lifetime client value for recurring income. Here's how to cross-sell your property management services

Real estate agents on the go
February 14, 2025
6
Minute Read

With the right tech, gadgets, and a powerful mobile CRM, you can manage leads, follow up faster, and close more deals—without being tied to a desk.

Professionals around the world
February 10, 2025
5
Minute Read

Outsourcing in real estate can cut costs, boost efficiency, and free your team to focus on high-value deals. Discover how strategic outsourcing can help your agency scale faster!

Virtual Real Estate Assistant
February 5, 2025
8
Minute Read

Struggling to keep up with the fast-paced real estate industry? A virtual assistant can streamline your workflow, freeing you to focus on deals, clients, and growth. Here’s how they can help!

real-estate-agency-automation-increases-productivity
February 4, 2025
6
Minute Read

Automation helps real estate agents save time and focus on clients. From instant follow-ups to predictive alerts, tools like Rex CRM streamline tasks, boost efficiency, and keep deals moving.

What would you do with extra time…
January 31, 2025
5
Minute Read

Unfortunately, there are only 24 hours in a day – you can blame the Egyptians for that one. So, if you can’t make more time, what can you do? You can save it. Enter CRM.

Machine learning
January 12, 2025
9
Minute Read

Machine learning isn’t new, but recent data advances and better algorithms have made it practical. Now, it’s entering real estate, raising questions about its potential impact on the industry.

Building a Customer-Centric Agency
January 10, 2025
4
Minute Read

Win lifelong clients by making your agency truly customer-centric. Focus on relationships, not just deals, and watch loyalty soar. See how in this guide.

male agent with couple
January 9, 2025
9
Minute Read

Not sure how to get more real estate listings? We discuss the 7 essential tips for real estate prospecting in this article. Read more.

how to set good goals for estate agency
January 6, 2025
7
Minute Read

Understand goal setting is key to your real estate success but not sure where to start? Read on to learn how to set good goals for your team this year.

image of data graphs for real estate sales and property management
January 3, 2025
5
Minute Read

In this article, we explore how to harness the full potential of your data to achieve your business objectives and drive growth in a tough market. 

why continue marketing over holidays
December 11, 2024
5
Minute Read

Here's why real estate agents should keep their marketing rolling over the holidays. Get inspired with easy, effective ideas to stand out and attract leads.

follow up lead illustration
November 18, 2024
6
Minute Read

Keep missing out on deals? Check out these tips on how to manage & nurture your real estate leads so you can sell faster, get more listings and grow.

branding for real estate
November 17, 2024
8
Minute Read

Curious about the role of real estate branding? Read on to discover why it's crucial & how to build a brand that truly stands out in the real estate market.

SMS messages on phone screens
October 3, 2024
3
Minute Read

Online marketing still matters, but email is losing its touch. If you want to stay ahead, it’s time to get on board with SMS marketing.

Social media platform logos
September 24, 2024
5
Minute Read

Social media marketing is a big deal for real estate agents, but if you're not sure how to get started, this guide is for you.

AI Filtering
September 12, 2024
3
Minute Read

Unlock the power of AI filters in Rex CRM to boost efficiency in real estate. Streamline contact management, listing oversight, and property data handling with advanced tools.

An image of Peter Hutton using Rex Mobile (a real estate CRM app) at his local cafe.
August 30, 2024
12
Minute Read

Here at Rex Software we develop what our existing clients say is Australia’s easiest CRM in real estate & listing management platform. This blog will explain exactly what a CRM is, wh...

Image showing Rex AIs smart property ad generation
June 19, 2024
5
Minute Read

We take a look at how Rex Software’s AI is built: unveiling the data behind our latest smart features. Read on to learn more.

Rex AI's smart filters filtering real estate contacts
June 13, 2024
5
Minute Read

With the release of AI in Rex CRM, we’re excited to share key insights on how to effectively integrate AI into your real estate business while avoiding the mistakes that many have made along the way.